Make yourself marketable with a Marketing Management diploma.




This program is designed to prepare you for exciting entry-level positions in marketing or customer service center positions, with additional skills needed to progress into sales management. Topics include sales techniques and marketing research.

Degrees Offered:

Diploma


Program Success

Program Success

REQUIREMENTS FOR THE MARKETING MANAGEMENT DIPLOMA

Time length for program completion will vary depending upon the number of courses taken per term, developmental courses when required, transfer credit accepted, lack of continuous enrollment, etc.

Course Titles Credit Hours
ACT 101 Principles of Accounting I
4
ACT 102 Principles of Accounting II
4
ACT 211 Cost Accounting
4
BUS 204 Introduction to Business Law and Ethics
4
BUS 224 Professional Development
4
CSC 106 Computer Concepts
4
CSC 118 Computer Applications I
4
ECO 201 Microeconomics
4
ENG 101 Composition I
4
FYE 101 Information Literacy
4
MGT 114 Business Organization and Management
4
MKT 114 Introduction to Marketing
4
MKT 207* Introduction to Marketing Media
4
MKT 209 Advanced Marketing Media
4
MKT 215 Principles of Sales Presentations
4
MKT 244 Principles of Advertising
4
MKT 265 Principles of e-Marketing
4
MTH 101 College Mathematics
4
Total Credit Hours
72

*MKT 207 may be substituted with CSC 206 Desktop Publishing

**Courses subject to change.


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